LeapXpert Deepens Its Channel Strategy With AVANT, Aiming to Transform How Enterprises Govern Mobile Messaging

Key Takeaways

  • LeapXpert joins AVANT’s portfolio, giving more than 4,000 Trusted Advisors access to its governed messaging platform
  • Rising enterprise use of WhatsApp, iMessage, and other consumer apps is creating urgent demand for digital communications governance
  • The AVANT partnership positions LeapXpert for accelerated channel-driven growth across regulated industries
  • Trusted Advisors gain a differentiated, high‑margin compliance and productivity solution in a crowded UCaaS/CCaaS market

Enterprises are grappling with a communication shift that happened faster than their governance frameworks could keep up. Employees and clients now default to WhatsApp, iMessage, SMS, Signal, and similar channels for quick decisions and daily engagement. These interactions are where deals are finalized, risks emerge, and service expectations get defined. Yet the same channels are also where compliance gaps widen and audit trails disappear.

Such market pressure prompted LeapXpert’s decision to partner with AVANT, a Technology Services Distributor known for its global network of advisors who influence a significant share of enterprise IT buying. The move is rooted in the reality that governed messaging has become a first-order concern for CIOs, CISOs, and legal leaders across finance, government, healthcare, and education.

The shift isn’t hypothetical. Regulators have pursued multi‑billion‑dollar enforcement actions tied specifically to ungoverned employee messaging. Even outside mandated industries, executive teams increasingly want control over communication channels that touch customers. AVANT’s ecosystem offers LeapXpert immediate scale: thousands of advisors already embedded in enterprise digital strategy conversations.

Mobile-first communication has quickly become core business infrastructure. Email remains the system of record, but real work often happens in messaging threads that sit outside corporate control. When companies adopt proactive Digital Communications Governance and Archiving, they are not just checking a compliance box. They are reclaiming visibility into conversations that influence revenue, risk, and customer experience.

LeapXpert built its platform specifically for this tension. It provides a governed layer that lets employees continue using the consumer apps clients prefer, while ensuring the organization captures and manages those conversations. The platform supports iMessage, WhatsApp, SMS, RCS, Telegram, Signal, WeChat, and LINE, and integrates those channels into enterprise policies for retention, oversight, and data ownership. It also incorporates communication intelligence and AI-driven insights through its Maxen AI capabilities, which identify behavioral signals, policy risks, and operational patterns in real time.

Most enterprises do not need convincing that this problem exists. They already see shadow messaging across frontline teams, sales, wealth advisors, clinicians, public‑sector workers, and educators. What they lack is a way to bring that reality into the domain of governance without disrupting daily workflows. Channel partners tend to shine in this area. They sit close enough to customer operations to understand how communication actually happens, not how it appears on a process map.

AVANT’s model is especially suited for emerging categories like governed messaging. The company vets providers, trains its Trusted Advisors, and supports them with engineering and sales resources. Adding LeapXpert gives those advisors a practical tool for a problem many enterprise clients are already escalating.

Advisors get four immediate advantages:

  • A high‑margin offering tied to a problem boards and regulators care about
  • A path into conversations that expand beyond UCaaS and CCaaS modernization
  • A differentiator in an increasingly commoditized communication stack
  • A partner-first support structure including co-marketing, sales enablement, and white‑glove onboarding

The partnership synthesizes three real-world trends. First, enterprise communication has splintered across sanctioned and unsanctioned applications. Second, the regulatory climate has become unforgiving about undocumented messaging. Third, AI-driven insight from communication data is quickly becoming part of governance and operational decision-making. LeapXpert sits at the intersection of all three, and AVANT provides the distribution channel to bring those capabilities into mainstream enterprise planning.

Analysts have highlighted similar themes. For example, Gartner research on compliance failures tied to messaging apps has pointed out that employee adoption of consumer messaging tools consistently outpaces policy frameworks. That pattern has pushed many organizations to seek structured communication governance models rather than rely on training or device restrictions.

The partnership also aligns with a broader movement toward vendor consolidation. Large organizations increasingly prefer providers that can integrate with their existing compliance, records management, and communication platforms. LeapXpert supports these integrations and offers a governed environment that reduces complexity, which appeals to IT buyers working under tight resource constraints.

From a go‑to‑market perspective, LeapXpert’s channel‑first strategy becomes more viable through this collaboration. AVANT’s advisors operate as trusted extensions of enterprise IT teams. They influence decisions around voice platforms, collaboration suites, cybersecurity stacks, and cloud migrations. Governed messaging naturally fits alongside those motions. When a bank modernizes its customer engagement workflows, or when a government agency evaluates mobile device use policies, LeapXpert becomes a conversation starter rather than a bolt‑on compliance fix.

Operational value often follows the governance implementation. Once organizations capture and govern messaging data, they tend to find utility in the information. Communication intelligence opens the door to patterns around customer responsiveness, employee behavior, recurring risk signals, and service trends. Some leaders view this as the next evolution of business intelligence — conversations as a structured data source. Consequently, LeapXpert often appears in both compliance and digital transformation budgets.

AVANT Trusted Advisors now have the ability to help clients:

  • Eliminate shadow messaging apps without forcing customers onto unfamiliar channels
  • Cleanly separate personal and business communications on employee devices
  • Meet retention, records‑management, and data residency expectations
  • Improve productivity by turning messaging interactions into actionable data

The partnership creates momentum for a category that has been building quietly for several years. As more organizations rely on mobile-first communication, the expectation that those interactions must be governed, archived, and enriched with intelligence is becoming standard practice. LeapXpert and AVANT are betting that the next wave of enterprise communication strategy will focus not on replacing consumer messaging apps but structuring them for responsible use.